Emma quickly understood our vision and was able to develop a tone of voice for our brand that translated to our website easily. Before she began writing she supported us to find our key messages and define our points of difference. Following a successful inspection by our governing body we are incredibly happy with Emma’s input, which contributed to our successful development.
— Mark Payne, Director, Welcome Support
I enjoyed working with Emma to develop the voice of our brand. She was genuinely interested in the concept and energetically took it to the next step. Emma is not only a professional copywriter who can clearly deliver what her clients ask for, but also a creative thinker who would bring all her thought and ideas to the meeting.
Emma quickly understood the project and the concepts of our brand, and became passionately involved with the project. I think we were lucky to find someone who was able to craft an honest human voice in this computerised age.
— Mirei Allen, Director, Mettra
Emma is incredibly easy to work with. She’s smart, funny, responsive, professional and reliable – and this is all reflected in her writing and her approach to work. We were delighted with the copy she produced for our website – it was spot on in terms of tone, attitude and content. She did a great job of simplifying our rather complicated ordering processes to a few easy steps suitable for online viewers. She has also produced some really innovative, intelligent and funny copy for advertising campaigns for us. We highly recommend using Emma and look forward to working with her again soon.
— Jo Freeman, Founder and Director, Urban Harvest
Emma’s writing offers fantastic variety. She’s got great ability to set language, pitch and tone to match different briefs. And she’s a lot of fun to work with.
— Joe Serci, Director, Adcorp
Emma helped Local Government New Zealand as a promotional and marketing copywriter. We have been fortunate to use Emma’s abilities in our website development as well as the launch of our new Professional Development Programme. Her strategic thinking and capability to focus on the task at hand has proven to be extremely worthwhile for LGNZ and we are fortunate to have her on our KnowHow team.
Emma comes highly recommended as a team player, an articulate meeting participant and an enthusiastic team member.
— Anne Gibson, Professional Development Manager, Local Government New Zealand
Emma has provided copywriting services to Adtraction for several years. During this time, Emma has displayed an extremely high level of professionalism and delivered work of an exceptional quality. Emma commits to understanding the clients’ needs and nuances and delivers a solution that is unique and exceeds expectations. We enjoy working with Emma and hope to continue this relationships for many years to come.
— Greg Hughes, Director, Adtraction Marketing
Emma helped develop the copy for my website, Outstanding Performance. I really enjoyed working with Emma and appreciated her style in really understanding what it was I wanted to say. She was organised, professional and pleasant. As well as taking the time to understand my business, she also gave me a top quality outcome that I was really pleased with.
— Janine Knowles, Managing Director, Outstanding Performance